My name is Markus, and I'm a writer passionate about legal content with a strong understanding of SEO, dedicated to helping lawyers stand out in the digital landscape. I recognize that many lawyers, focused on serving their clients' needs, lack the time or expertise to implement effective SEO strategies. This is precisely where my work becomes valuable, optimizing time for everyone involved.
In 2025, I launched D2TTB.COM with the goal of preventing people from contacting law firms entirely at random, without proper knowledge of the subject. The site offers didactic legal information, aiming to address key questions and provide guidance on how to proceed before seeking professional assistance. I believe this prior preparation will significantly streamline the initial consultation with a lawyer, benefiting both parties: the professional, who can focus on specific case details, and the client, who will arrive at the consultation with more targeted questions and a basic understanding of their situation.
Furthermore, D2TTB.COM also assists in finding qualified and local professionals, as I consistently include links that direct to further information and resources, offering users another option to locate a lawyer who can resolve their case.
My SEO knowledge ensures that this content reaches the right audience, maximizing the impact for both lawyers seeking greater visibility and citizens in need of reliable legal information. In doing so, I see my hobby reaching the right people, contributing to more democratic access to legal information and facilitating the connection between citizens and legal professionals.
Although I work independently and dedicate my time to this project as a hobby in my spare time, I believe that high-quality content, combined with an effective SEO strategy, is the foundation for online success, and I strive to create texts that inform, engage, and convert.
My skills include:
- Persuasive and Informative Legal Writing: I create clear, concise, and persuasive texts, addressing complex legal topics in a way that is accessible to the lay public. Each text is carefully reviewed to ensure accuracy and grammatical correctness.
- In-Depth Legal Research: I conduct thorough research from reliable sources to guarantee the accuracy and up-to-dateness of the legal information presented in the texts.
- Content Optimization for SEO: I optimize content for search engines, using keywords strategically, creating compelling titles and meta descriptions, and structuring the text in a clear and organized manner.
- Creation of Various Content Formats: I produce various content formats, including blog articles, ebooks (on a smaller scale, due to the hobby nature), infographics (using accessible online tools), videos (with basic editing resources), and social media content, adapting the language and format to each channel.
- Content Strategy (at an individual level): I develop content strategies aligned with the lawyer's objectives, defining relevant topics, creating an editorial plan (even if more flexible, due to the hobby nature), and seeking to promote the content on various available channels.
- Knowledge of On-Page and Off-Page SEO: I have knowledge of on-page and off-page SEO, including keyword optimization, link building (focusing on organic and low-cost strategies), and basic technical optimization.
- Experience with Legal Digital Marketing (in constant learning): I am constantly learning about legal digital marketing and understand the particularities of this market.
- Adaptation to Different Areas of Law: I have the ability to adapt to different areas of law, researching and understanding the specific topics of each area.
- Collaboration with Multidisciplinary Teams (potentially): Although I currently work individually, I am open to future collaborations with designers, developers, and other marketing professionals.
- Analysis of Metrics and Results (with free tools): I track content performance metrics, such as traffic (with Google Analytics), engagement, and other metrics available in free tools, to identify opportunities for improvement and optimize strategies.
My goal, even while working as a hobby, is to provide high-quality legal content that can assist lawyers in lead conversion through D2TTB.COM, and also help the lay public become better informed before seeking professional assistance, facilitating the connection between citizens and lawyers and creating a virtuous cycle of information and efficiency in the legal system.